One of New York’s annual festivals, Electric Zoo, expanded it’s range in 2015 and went overseas for the very first time. Electric Zoo Japan is held in Tokyo, on a location and venue shared with another event called Japan Jam Beach. Which created our first challenge: create a stage design than can be created in less than 12 hours, based on the original stage of Japan Jam Beach.
Two concepts have been created for the stages at Electric Zoo Japan. Both concepts are inspired by the city of New York. Whereas the main stage is focused on the recognisable New York skyline, the second stage focuses on the Times Square style neon signage. The combination between light-construction banners and customised content for the LED panels, created a perfect setting of the New York theme for Electric Zoo.